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IBM C2080-470

C2080-470

Exam Code: C2080-470

Exam Name: IBM Unica Campaign V8.5

Updated: May 28, 2026

Q & A: 108 Questions and Answers

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IBM Unica Campaign V8.5 Sample Questions:

1. In a Unica Campaign Flowchart, a customer database table (see below) is mapped in a Select process box. There is a requirement to segment and organize customers based on their income, which would typically have the values "HIGH" for customers whose income is greater than 100000 and "LOW" for customers whose income is less than or equal to 100000. This value needs to be output with the final target list.

Ideally which step should be executed to get the task done?

A) Create a User Variable HIGH and LOW with the logic: IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
B) Create a Strategic Segment with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
C) Create a Persistent Derived field with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
D) Alter the table to add a new column with the required logic.


2. A customer wants to use a mapped table in a flowchart which can only be written to and not selected from. What kind of table BEST suits this purpose?

A) A base table.
B) A general table.
C) A mapped table based on a flat file.
D) A dimension table.


3. A customer has Unica Campaign installed on a UNIX operating system and is having problems with character encoding. Specifically, they notice that non-ASCII characters are corrupted only when written to flat files. Which Unica configuration setting should be checked?

A) JAVA_OPTIONS or JVM arguments need to be set to UTF-8 in the Web Application server.
B) Configuration > Settings --> Campaign > partitions > partition[n] > dataSources - stringencoding setting.
C) Configuration > Settings --> Campaign > unicaACListener > systemStringEncoding.
D) Configuration > Settings --> Campaign > partitions > partition[n] > server > encoding > stringEncoding.


4. Whether or not the In-Database Optimization is enabled can affect flowchart performance. The specialist can verify whether it is enabled by looking in:

A) the Advanced settings for the flowchart in question. If it's enabled there, then it will override any other setting.
B) partitions-partition[n]-server-optimization. If it's enabled there, then it will override any other settings.
C) each Select process for the flowchart in question. If it's enabled there, then it will override any other setting.
D) partitions-partition[n]-datasources for any data source used in the flowchart in question. If it's enabled there, then it will override any othersettings.


5. Which two standard Unica Campaign portlets are available for use on dashboards even if the Campaign report package is not installed?

A) Offer Response Breakout
B) Campaign Revenue Comparison
C) My Recent Campaigns
D) My Custom Bookmarks
E) Campaign Response Rate Comparison


Solutions:

Question # 1
Answer: C
Question # 2
Answer: B
Question # 3
Answer: D
Question # 4
Answer: A
Question # 5
Answer: C,D

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